ABOUT US
We are an Integrated Marketing Communications firm in Nigeria founded in 1982 by Kolawole Ayanwale.
As of March 2017, we became affiliated with Grey, one of the world's top advertising and marketing firms and a subsidiary of the WPP Group.
VISION
Ideas by us. Value for all
MISSION 4>
Empower brands to deliver winning ideas that enrich customers’ lives
CORE VALUES
Transparency, Integrity, Team work, Community, Innovation, Ideas, Intuition, Creativity, Diligence
OUR SERVICES
What can we do for you?
BRAND DEVELOPMENT
We recognize that today, the competitive edge belongs to those with the expertise to ask why, and the bravery to ask why not. Being curious means that we are constantly evolving to see the big picture, to understand our clients' vision and chart the path for success. Being curious means that our only true success is our client’s success.
STRATEGY
Today’s consumer requires more than superficial demographical boxes. By staying curious and understanding that cultural experiences are the biggest determinant of consumer behaviour, we generate insights that resonate with the consumer beyond advertising alone.
CREATIVE
The link between consumer insight and brand aspiration. Curiosity for us means discovering our clients' unique brand story and telling these stories in ways that turns even the most passive sideliner into a brand lover.
DIGITAL
Being curious means being where the consumer is and today, more than ever before, the consumer is online. Digital is an ever changing world, so it’s a good thing we speak fluent consumer engagement.
MULTIMEDIA
Having great ideas is awesome, but few things are better than brilliant execution. Our ever curious multimedia team is home to some of the most experienced production people with the capabilities to produce content that gives communication messages a fighting chance in the increasingly cluttered consumer market.
CONTENT DEVELOPMENT
We put pen to paper to create rich content, telling our African stories in a way that's fresh and exciting and is sure to break records to become hits even on the international stage. We aim to set the tempo in content development and distribution.